Larry Bodine's LawMarketing Blog: Legal Marketing & PR

Home -> Law Blog Directory -> Legal Marketing & PR Blogs

OR PHONE (866) 635-1838 for Bankruptcy Help, (866) 635-6190 for Divorce,
(866) 635-2689 for Personal Injury or (866) 635-9402 for Criminal Defense

Find a Local Lawyer

Bankruptcy (866) 635-1838
Divorce (866) 635-6190
Personal Injury (866) 635-2689
Criminal Defense (866) 635-9402

Legal Marketing & PR

Larry Bodine's LawMarketing Blog

News, opinions and insights into professional services marketing.
By Larry Bodine, Esq.

Post Frequency: 9.6/day

Last Entry: April 04, 2015 at 13:38:19

HP still offers the Worst Customer Service EVER

Posted on April 01, 2008
Two years ago I wrote a post called Worst Customer Service EVER about Hewlett-Packard's wretched customer support for printers. It's more worse than before ever and remains in the Hall of Shame.The message is clear: HP printers are defective and their support matches the quality of the printers...

Take Suzanne Lowe's One-Minute Marketing Survey

Posted on March 29, 2008
Suzanne Lowe, author of the Expertise Marketing Blog, is conducting another one-minute survey for her upcoming book. The title of this survey is "How well do Marketing and Business Development work with other operations, like Finance, IT, HR, Legal and more?" Increasingly, Marketing / BD leaders seek ways to add new value by partnering with their colleagues in HR, IT, Finance, Legal, and more...

Survey Report: How Law Firms Spend their Marketing Dollars

Posted on March 28, 2008
Become a LawMarketing Portal Premium Member today for only $200/year! You get: To read "MEMBERS ONLY" articles To post JOBS listings a simple text editor and image upload capabilities (no HTML knowledge needed)...

Marketers Now Have Many New Choices for CRM Software

Posted on March 27, 2008
Over the past 12 months there has been a transformation of the market for CRM (client relationship management) software. Previously dominated by InterAction, there are now five plausible competitors vying for a slice of the professional services market, according to John Rogers, a consultant with Tandem Management Ltd...

To access this complete feed in the blog feed reader login or register for free.

Thelen Reid Layoffs Hit Firm's West Coast Marketing Staff

Posted on March 25, 2008
The recession which is hitting law firms has caused 600-lawyer Thelen Reid to lay off 26 associates and 85 members of its support staff, including members of the west coast marketing staff. In my opinion, laying off marketers during an economic downturn is like dumping fuel when a plane is trying to stay in flight...

Sea change from marketing to business development

Posted on March 25, 2008
By Larry Bodine, Esq., a business development advisor with offices in Tucson and Chicago. He has helped law firms nationwide earn millions of dollars using strategy, business development training and individual attorney coaching. This article is reprinted from the guest Editor's column in the March 2008 issue of Professional Marketing magazine...

Scales shifting from marketing to business development

Posted on March 25, 2008
The scales are shifting in professional services marketing. The days when it sufficed to perform ‘marcomm’ activities – like brochures, advertising, public relations, firm events and branding – have passed. Today there is pressure on marketers to show return on investment...

The Fifth Dimension: Online Advertising Increasing Rapidly

Posted on March 21, 2008
The four biggest advertising media channels—print, television, radio and outdoor—now compete with a ubiquitous and rapidly changing fifth, the digital channel, because your buyers and influencers are spending more and more time online, according to Shaun Quigley, Account Director, and Joe Walsh, Principal, of greenfield/belser ltd...

Emerson College to Offer For-Credit Course in Law Firm Marketing

Posted on March 20, 2008
Professor Silvia Hodges, of the Department of Marketing Communication at Emerson College in Boston will soon launch the first university-level for-credit course in law and professional services marketing."I am in the midst of prepping my upcoming course in professional services marketing for graduate marketing students at Emerson (heavy on the legal marketing side, thanks to several years in the industry)...

LMA Gives Out Awards for Brochures, Ads and Marketing Initiatives

Posted on March 18, 2008
Last week the LMA gave out its annual Your Honor awards. Taking a cue from the LawMarketing Portal, the LMA put up the list of the winners online (Click here for an excel file for the full results) and actually printed a 48-page glossy brochure describing what the winners did to get the award...

Podcast: Virtual Law Firms

Posted on March 17, 2008
Almost since the earliest days of the Internet, lawyers have been experimenting with virtual firms to increase efficiency and lower costs. More recently, virtual firms have taken on greater levels of sophistication and complexity. On the legal-affairs podcast Lawyer2Lawyer, we discussed this phenomenon with the principals of two virtual firms and a business-development consultant...

The LMA Strikes Back at a Critic

Posted on March 16, 2008
The following letter to the editor from Jennifer Johnson, president of the New York LMA chapter, appeared in the March 13 issue of the New York Lawyer. It came in response to an op-ed article by Elizabeth Anne "Betiayn" Tursi, Editor-in-Chief of ALM's Marketing The Law Firm...

The LMA Rebuts a Critic

For the first time I can say that

Posted on March 14, 2008
For the first time I can say that a vendor expo was awesome. The ABA Techshow had the usual collection of case management and time-and-billing stuff, but I found some really cool items:I bought a top-of-the-line fast laptop/main computer at the Dell booth...

Awesome Discoveries at the ABA Techshow Exhibits

2,000 Expected for ABA Techshow

Posted on March 13, 2008
According to Conference Chair Tom Mighell, some 900 lawyers will descend on the Hilton Hotel on South Michigan Avenue in Chicago for ABA Techshow 2008. When you add in exhibit hall vendors, faculty and vendors, the total is expected to go up to 2,000...

Podcast: Ten Most Effective Marketing Techniques

Posted on March 12, 2008
The Chicago Bar Association asked me to record a podcast on the most effective marketing initiatives for solos and small law firms. The recording is online at http://www.chicagobar.org/podcasts/ It's the second item: 08/24/2007 - YLS - Most Effective Marketing Techniques...

Bingham named one of Calif.'s Best Places to Work

Posted on March 11, 2008
Bingham was one of 20 winners of California's Best Places to Work, as chosen by the Los Angeles-based Employers Group, a human resources consulting and educational company for California employers. It's most recent recognition of the firm’s culture and working environment...

A Ray of Economic Hope: Corporate Clients Have Plenty of Cash

Posted on March 10, 2008
There's a ray of light in the economic gloom affecting law firms: many corporate clients have plenty of cash and little debt, and are well-situated to get through the recession, according to the New York Times.The concern in the legal community is that corporate clients will start demanding rate freezes or discounts, following the direct challenge spearheaded by the Association of Corporate Counsel (ACC) against law firm rates...

Editor Rips Marketers and the LMA for Failing to Grow into a Profession

Posted on March 07, 2008
In a controversial op-ed article entitled "Law Firm Marketing: Is It So Over We Need a New Word for Over?" Elizabeth Tursi, the Editor-in-Chief of Marketing The Law Firm, takes legal marketers -- and the LMA to task -- for failing to grow into a real profession...

2,200 Texas Lawyers Join Social Networking Site

Posted on March 06, 2008
In case you missed it, appended below is an article about a social networking website that the State Bar of Texas created for Texas lawyers--------------------------Branching Out in the Lone Star State By Tom Mighell, Law Practice Magazine, January 2008Branching Out in the Lone Star State On June 1, 2007, the State Bar of Texas officially launched the Texas Bar Circle, the first social networking site for lawyers provided by a state bar organization...

2008 Law Firm Lateral Hiring Survey - Get a Free Copy of the Results

Posted on March 04, 2008
IOMA is conducting a survey on lateral hiring and integration at law firms, and this is your chance to provide input. I recommend that you take a few minutes to fill out the survey. In exchange for completing the survey, you will get a summary of the results as published in IOMA’s Compensation & Benefits for Law Offices newsletter...

Perkins Coie Makes Crain's list of Best Places to Work in Chicago

Posted on March 03, 2008
The law firm Perkins Coie, with 129 employees (staff + lawyers combined) at the office at 131 S. Dearborn St. in Chicago, made the list of Chicago's Best Places to Work just published by Crain's Chicago Business.Congratulations to Christopher Wilson, Office managing partner, for breaking the code on how to make a law firm a great place to have a career...

Blogosphere Talking About JD Supra Launch

Posted on February 29, 2008
The launch of JD Supra is the talk of the bloggers everywhere. You owe it to yourself to visit the site where a lawyer can post a court filing, opinion or article, for free, that links to a profile of the lawyer -- also free -- where clients, prospects and lawyers can search the database -- also for free...

Blogosphere Abuzz about JD Supra Launch

New England LMA Chapter Names Marketing Winners in 13 Categories

Posted on February 27, 2008
The Legal Marketing Association’s New England Chapter named the winners of its Sixth Annual Your Honor Awards at a gala event held at the Four Seasons Hotel in Boston. The Your Honor Awards recognize law firms that have demonstrated excellence in marketing and business development during the preceding year...

7 Principles of Client Development: Making Their Bottom Line Yours

Posted on February 27, 2008
By Darryl Cross in discussion with Larry Bodine Darryl Cross is Senior Vice President of Business Development of Concep, Inc. in New York. The company does client surveys/market research, communications, client relationship management (CRM), graphic design, holiday cards, marketing, survey software and web site development...

Bingham Sweeps New England LMA Chapter Your Honor Awards

User-Generated Site JD Supra Goes Live

Posted on February 26, 2008
Launched today, JD Supra offers lawyers a free platform to post official court filings and articles that can be accessed without fee by anyone using its site – www.jdsupra.com. It is one of the first Web 2.0 businesses designed expressly for the legal community...

The Latest issue of Originate! is Now Online

Posted on February 25, 2008
The newest issue of the online rainmaking newsletter Originate, is now online at http://www.pbdi.org/originate/. Here's the lineup of articles aimed at helping individual lawyers get more clients and make more money. Get your own subscription and don't miss an issue...

Previous | Next

Related Law Bulletins

New Baptist Covenant Blog
Last week, I pointed to the New Baptist Convenant website, now onl...

The Mexico Trucker Blog
I've written before about the perceived problems with relaxed rest...