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Legal Marketing & PR

Jonathan's Web Marketing Blog

Web marketing information for lawyers
By Jonathan Fashbaugh

Post Frequency: 0.4/day

Last Entry: March 25, 2010 at 18:04:00

LVI Regional Dental Meeting In Calgary

Posted on April 25, 2009
I'm in Calgary, attending an LVI dental meeting. Today, Dr. Kherani is talking about neuromuscular occlusion. Yesterday, he addressed smile design for cosmetic dentistry cases. I have talked with a couple doctors about using Web marketing to get more of these patients...

Looks Delicious...

Posted on April 24, 2009
but how do i eat it?

Forget about April showers

Posted on April 17, 2009
We closed up a little early due to the snow storm. it's inconvenient, but beautiful. it will be melted by Monday or Tuesday.

Brief Las Vegas Trip

Posted on April 16, 2009
I took a little trip to Las Vegas (I'm actually at the airport on the way home) to teach a web marketing course at LVI (the Las Vegas Institute of Advanced Dental Studies). It was a great trip. I talked with a great group of dentists who have websites and are interested in improving their search engine optimization.

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Posting Video From YouTube onto Your Blog

Posted on April 05, 2009
I'm talking with Shawn Powell from Howerton Eye Center about posting video to a blog. It's super easy. Just paste in the embed code from YouTube. Be sure that you paste the code into the HTML section in Blogger, not in the compose section. Otherwise the code will be visible in the post.

Hard at Work

Posted on April 04, 2009
Clint takes a breather from speaking with potential Page 1 clients.

New Cochran Firm Website

Posted on March 30, 2009
We just launched a new website for The Cochran Firm. It is a criminal defense lawyer website. Check it out!

Blogging A Burden?

Posted on March 18, 2009
I was talking with a guy named Richard today. He is an office manager at a dental practice in North Carolina. We were discussing search engine optimization and how it dovetails with blogging. He was concerned that blogging would be a hassle, writing lengthy blog entries and managing and responding to people's comments...

Another Specialty Website

Posted on March 06, 2009

Specialty Websites

Posted on March 03, 2009

Competitive Analysis

Posted on February 27, 2009

MSNBC on SEO and Social Media

Posted on February 16, 2009
Check out this blog post for excerpts and link to the article.

Georgina and I blogging

Posted on February 06, 2009
This is how you post a blog entry.

Duplicate Content - When is it an issue?

Posted on February 06, 2009
Duplicate content is a concern when it comes to medical and legal websites. Some people don't believe that duplicate content is actually an issue. At Page 1, we believe that it can be a major issue. You need only to read what Google says about duplicate content...

When It Comes to Websites, Does Size Really Matter?

Posted on February 02, 2009
Doctors and lawyers frequently email me and say that they want to build a 5-10 page website. Their thinking is that they need a home page, a bio page, a practice areas/procedures page, and maybe a before & after gallery (or in the case of Web marketing for law firms, a verdicts/settlements page if appropriate)...

The Stats That Count

Posted on February 01, 2009
You might think that tracking your Web marketing campaign's success is easy. Am I on the first page, or not? That's a valid way of tracking results, but it's a gross measurement. Understanding that success comes from showing up on a large number of 1st-page listings, which keyword phrases are you tracking? Are you on the 1st-page for all of them? If not, which ones? Whether or not you're on the

Cool Dental Twitter Search

Posted on January 20, 2009
Evidence that dental patients are online creatures: http://www.dentalwebmarketingblog.com/2009/01/dental-patients-are-online.html

Analytics in Web Marketing

Posted on January 19, 2009
Be sure to stay on top of your web marketing results. It's the only way to make sure that things are on track and that your investment in Internet marketing is paying off to its full potential. It's important to track: 1st-page listings (both positive and negative - How is your website positioned on the search engines for the various terms that you are targeting?)Website traffic (number of

Internet Usage Statistics

Posted on January 16, 2009
Here's a blog entry that Amanda Tobin, one of our account managers, wrote about Internet usage.

Sold Out

Posted on January 15, 2009
At Page 1 Solutions, we take on a limited number of Internet marketing clients in each market. We do this to safeguard our clients' results. Many times, this means that we have to turn away potential clients because we're sold out. It's tough, but it's the right thing to do...

Creating The Skeleton Of Your Website

Posted on January 13, 2009
Actually, I'm not sure if your content would be the skeleton or the flesh, because really, which is more important? In the case of your website, your content is the most important part of putting together your site. The design is a close second, but second nonetheless...

Mixing Business With Pleasure Online

Posted on January 08, 2009
If you're a diligent web marketer, you may have expanded your practice into the social media universe with a blog and perhaps even a Facebook or MySpace page. This is fantastic, but it poses a quandary, especially if you, the doctor, lawyer, or administrator, have your own social networking profile or blog...

Dental Web Marketing Client

Posted on December 12, 2008
I traveled up to Edmonton for an LVI meeting last week and was able to meet with one of our Edmonton cosmetic dentists, Dr. Alex Pavlenko. It's always a pleasure to be able to meet with our clients face to face. Dr. Pavlenko has been with us for several years now and has a fully custom site with video...

Is Your Website A Work Of Online Art?

Posted on December 04, 2008
Website design is without a doubt a creative process. The image of your website is very important. You need a quality look and feel that tells people that they've reached the right destination. A good website design imparts credibility to the practice...

Closing the Book on the Yellow Pages

Posted on December 02, 2008
I wrote this a while back and thought I would share it with you: Year after year, refractive surgeons across the country have paid their bills to the phone book companies, but recently, they've seen their return on investment continue to shrink. More and more surgeons are pulling their ads and showing the yellow page sales guys the door when they come calling, because they know that there are

Web Marketing In The Presidential Race

Posted on November 25, 2008
I wrote a blog entry in our main Page 1 Solutions blog and web marketing in the Presidential race. Check it out.

Video in Web Marketing

Posted on November 10, 2008
Now that video has become an integral part of the Internet experience, video has become an important part of any website. Be it plastic surgery, cosmetic dentistry, ophthalmology, or law - whatever type of practice that you have, there is no better way to set yourself apart from your competitors and to start building rapport with your website's visitors than to include video in your website.

Page 1 Creeps Out For Halloween 2008

Posted on November 03, 2008
I was a lame-o for Halloween (as I usually am - for Halloween I mean) and didn't dress up, but lots of Page 1 employees got into the spirit of things. Click on the picture to enlarge it.

Pay-Per-Click Advertising In Web Marketing

Posted on October 21, 2008
I talk to a lot of clients that have heard of, or are currently engaged in, pay-per-click advertising, usually on Google, and they want to know what to do with it. What role should pay-per-click (PPC) advertising play in web marketing? Most people don't click on pay-per-click ads...

Is Your Website Staying In Shape?

Posted on September 22, 2008
I just got done playing a game of basketball with a few of the guys from Page 1 out in back of our building. If you know me, you'll know that this is a hell-freezing-over kind of event. Here's a pic of me with one of the guys, Matthew from our writing department...

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