Legal Marketing & PR

A Fish Story

Posted on November 12, 2007
My friend and colleague Wayne Walston of Warsaw, Indiana recently gave a presentation on “How To Build Or Enhance Your Elder Law Practice” to the Indiana Continuing Legal Education Forum. The paper contains valuable insights for marketing any kind of law practice, and Wayne was kind enough to cite some work by yours truly...

?Handling? Women Employees

Posted on October 01, 2007
Last time I counted I had eight women employees, so I was happy to get these 11 tips on management of same.

Quote/Unquote

Posted on September 12, 2007
    Yours truly was quoted in The Pennsylvania Lawyer, a publication of the Pennsylvania Bar Association, in an article entitled "Seeking The Cyber Life" by Steven A. Meyerowitz: Mark Merenda the president of a law firm marketing consulting company based in Naples, Fla...

Marshall McLuhan, What Are You Doin??

Posted on August 13, 2007
    Marketing lives somewhere at the intersection of commerce and art, science and inspiration. The first person who made me understand that, some 40 years ago, was Andy Warhol. The second was Marshall McLuhan and his wonderful book "The Mechanical Bride...

To access blog feed reader register for free. (You will also learn about new ways to read and access the freshest law blogs.)

Because That?s Where The Money Is?

Posted on August 03, 2007
    We had a bank robbery right around the corner from our office a couple of days ago. Somebody walked into the bank, brandished a gun, and walked out with a bagful of money. Our office is in a sleepy little town, Naples, Florida, where it sometimes seems that the most serious crime is [...

Michelle Buckley, R.I.P.

Posted on August 01, 2007
     It is with great sadness that I announce the death last night of Michelle Buckley, who served as Director of Business Development at Smart Marketing for the past 11 months. Michelle had been in a serious auto accident within the past few years, and her health was a continuing concern ever since...

Judges Should Go On ?Are You Smarter Than A Fifth Grader??

Posted on July 24, 2007
Attorney Jim Reed of Ziff, Weiermiller, Hayden & Mustico in Elmira, New York sent me the following news item yesterday: New Advertising Rules For Attorneys Found Unconstitutional WASHINGTON, D.C. ? New rules governing lawyer advertising that took effect in New York on Feb...

Requiem for a grand lady

Posted on July 09, 2007
    My life is a little poorer since last week, and so is yours, although you may not realize it. That’s because a great lady named Beverly Sills is no more.     I love opera. Practically always have. I was passionate about it even as a teenager...

HIPAA HIPAA Hooray

Posted on July 04, 2007
    If you practice estate planning or elder law, you should order some reprints of today’s front page article in The New York Times. (Registration may be required.)    The article makes it clear that unless your mom and dad have a health care directive and other instruments as part of their estate plan, [...

The Perfect Ending

Posted on June 21, 2007
    My friend Michael called his local cable provider yesterday and cancelled his subscription to HBO.     "Have you been dissatisfied with your subscription to HBO?" asked the salesperson.     "No," replied Michael...