Legal Marketing & PR

Last chance to register for the Webinar on this Wednesay - don't miss out!

Click here to learn more about this Webinar.

How does an associate build the business development skills needed to succeed? Independent experts Michael G. Cummings and I will teach you the key elements of business development and show you how to create your own personal marketing plan to ensure long term success.

 

You will learn the essential components of effective business development. The program provides real life case studies of how younger attorneys have successfully executed each step.

Participants will apply these best practices and start to develop their own personal plan, adapting these proven methods to their own personal style, culture and areas of practice.

 

The seminar covers the steps that an associate should take, steps that lead to success, together with illustrative case studies:

• Step 1: Find Your Niche
  • Marketing Case Study 1: Targeting Human Resource Directors at Mid-Sized Firms 
• Step 2: Recruit Allies and Co-Market
  • Marketing Case Study 2: Building a Practice Focused on Women Entrepreneurs
• Step 3: Team with Partners and Sell Work
  • Marketing Case Study 3: Landing a Large New Client as a Team
• Step 4: Build Your Personal Reputation
  • Marketing Case Study 4: Becoming a Local Celebrity
• Step 5: Be a Marketing Innovator
  • Marketing Case Study 5: Using Technology to Grow a Nationwide Reputation
• Step 6: Putting Your Own Plan in Place
  • Exercise: Develop Your Personal Marketing Plan
    

		Developing Your Personal Marketing Plan - for Associates Presented by: Apollo Business Development Speakers: Michael G. Cummings and Larry Bodine, Esq. Date: Wednesday, February 10, 2010; 1 PM - 2:30 PM Eastern Location: Over the Web, on your computer Contact: Michael Cummings, (Tel) (630) 572-4798 or  mcummings@sageprofessional.com

 

Building your practice will be your responsibility...not the firm's or its partners. Put your success under your own control by building the right skills now — so that you start bringing in business while an associate and position yourself to be a rainmaker for long term success.

 

Click here to learn more about this Webinar.

Don't delay. The Webinar takes place this Wednesday, February 10, so register now.

 

Cost: $300. Any number can attend in the room where you connect to the site and the call. One connection per registration.