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Legal News

: Current Awareness

Google to allow trade marks as keywords across Europe ? OUT-LAW.com

By michael

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“Google will let companies use competitors’ trade marks as keywords to trigger search adverts in all European countries for the first time. The move will test the interpretation of a number of EU and national court rulings on the controversial practice.” Full story OUT-LAW.com, 4th August 2010 Source: www.out-law.com

Full post as published by Current Awareness on August 04, 2010 (boomark / email).

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