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Intellectual Property Law

: OUT-LAW.com

Google lets advertisers buy rivals' trade marks as keywords in 194 countries

By Pinset Masons

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Google has increased by 190 the number of countries in which advertisers will be able to pay for their ads to appear when a rival's trade mark is typed into its search engine. That policy previously only applied in the US, Canada, the UK and Ireland.

Full post as published by OUT-LAW.com on May 07, 2009 (boomark / email).

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