Practice Management

It is called "publicness", and where anybody that tries it can open themselves up to ridicule by somebody ... somewhere ... sometime ... it also has some amazing benefits for a cheap cost.

As stated by Jeff Jarvis over at BuzzMachine, publicness can, among other things --

1.    Make and improve relationships. This is essential to building a referral-based law practice.

2.    Enable collaboration. When the process is opened, you are inviting people to help you improve what is being done.

3.    Build trust. Is it not true that you trust those you know (or know of) more than those that you do not?

4.    Enable the wisdom of the crowd. It promotes collectiveness.

5.    Organize us. It helps us find others that believe as we do.

6.    Protect Us. In short, if we know what we do will be public, we tend to mind what we do better.

7.    Build Value.