Practice Management

Procter & Gamble to spin off Folgers.

By Dan Hull

Here at the New York Times. P&G will focus more on its other consumer products, like paper products Bounty and Pampers (which helped send one WAC? lawyer-writer to college), and razors. Procter, which has trained and hatched some of the smartest, most aggressive and proudest marketing and sales people on the planet, gave WAC? our Ease-of-Use idea. It came from the "new" plastic red Folgers coffee container and an assist from the Arthritis Foundation.

Full post as published by What About Clients? on February 02, 2008 (boomark / email).