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Legal Marketing & PR

: Larry Bodine's LawMarketing Blog

Playing Piano at the Atlanta Airport - Another Great MarketingIdea

By Larry Bodine

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It was a treat it was to find professional musician Kathy Beers playing piano in the food court of Terminal E at the Atlanta Airport. What a great idea to put a piano for passengers to listen to on long layovers.

This is a terrific  marketing tactic by the people who run Hartsfield-Jackson airport. Before I landed there, I was anxious that it would be a colossal maze where I would get lost. Instead I felt that it was a comfortable place to sit with a coffee and listen to music. I look forward to my next visit to this airport.

Full post as published by Larry Bodine's LawMarketing Blog on February 13, 2011 (boomark / email).

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