Legal Marketing & PR

2 days left to register: What GCs Look For on Your Website

By Larry Bodine

We are getting a huge amount of interest in our Webinar this Thursday, January 27: 'What GCs Look For on Your Website When They Want to Hire a Lawyer.'  Round up your partners and marketing staff -- you won't want to miss this program.

Jeff Lantz, Esq. -- a former senior attorney with BHP Billiton, and also former Vice President, General Counsel and Corporate Secretary with Westar Aerospace and Defense Group, Inc. -- will reveal what clients expect to see on your website.

Register today and learn how to turn your firm website into a lead-generating machine. For program information, please see http://bit.ly/dSSw2I

In-house attorneys now use the Web to find lawyers. GCs are turning away from print sources, and now are using Google and websites to get their legal, business, and industry news and information, according to the Corporate Counsel New Media Engagement Survey.

In this live webinar, you'll learn what to put on your website to turn it into a lead-generating machine.  Former general counsel Jeffery W. Lantz, Esq. will discuss:

• The "High Value" information that clients expect to see on your website (but which is often missing),
• How to create Directed Messages that will resonate with your clientele,
• The "Golden Ticket" items that will help you connect with company executives and GCs.

The LIVE WEBINAR will be held this Thursday, January 27, at the following time:

10 AM - 11:15 Pacific time
11 AM - 12:15 PM Mountain time
Noon - 1:15 PM Central time
1 PM - 2:15 PM Eastern time

Registration: $300.Any number of viewers may attend in a single location with one computer connection.

Full post as published by Larry Bodine's LawMarketing Blog on January 25, 2011 (boomark / email).