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: Legal Blog Watch

Lawsuit of the Day: Hard Rock Cafe Upset by Hard Rock Hotel's Image

By Eric Lipman

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Just the other week, we brought you news that IHOP was suing IHOP. Today, via the Wild Wild Law blog, we present Hard Rock vs. Hard Rock. Last week, reports the Las Vegas Sun, Hard Rock Cafe International brought suit in federal court in New York seeking to cancel its licensing agreement with the Hard Rock Hotel and Casino in Las Vegas. Why do the owners of the Hard Rock trademarks have their panties in a bunch? Essentially, because of a bunch of girls in panties. Ever watched the tv show "Rehab: Party at the Hard Rock Hotel"? No? Well click on that link and watch some clips. Go ahead. I'll wait. HRCI, pioneers of the theme restaurant (and, thus, the $15 hamburger), believe that the show implies that the hotel is a haven for drunken debauchery, acts of vandalism, sexual harassment, violence, criminality and a host of other behavior that most members of the general consuming public of the United States who regularly frequent or are potential patrons of HRCI?s Hard Rock Cafe restaurants and other properties operated under the Hard Rock marks would find unseemly and objectionable. Unseemly and objectionable? I hate to bring up the $15 burger...

Full post as published by Legal Blog Watch on September 29, 2010 (boomark / email).