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Legal Marketing & PR

: Real Lawyers : Have Blogs

Does a lawyer need to blog to make effective use of social media?

By Kevin

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I often hear lawyers say they are going to rely on Twitter, Facebook, LinkedIn and the like for client development. Blogging is not part of their social media plans. I was presenting on a social media panel last month at ACLEA in Orlando with Attorney Ali Gerkman, Manager of Online Content and Development at Colorado Bar Association CLE. Ali said something I thought was pretty profound. I may not do justice to what you said Ali, but here's what I recall: As a lawyer, your blog remains your constant face among all other social media. As other forms of social media rise and fall in popularity (even go away), your blog remains your constant. Your blog represents your insight, commentary, and the information you shared from years ago and the same for years to come...continue to full post

Full post as published by Real Lawyers : Have Blogs on March 03, 2010 (boomark / email).

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