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: Legal Blog Watch

Hitler Footage Meme as Attorney Advertising: An Idea Whose Time Has Come?

By Eric Lipman

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One of the great things about this new job of mine here at Legal Blog Watch is that it has turned me into the poster child for the old saying, "You learn something new every day." Or at least the days Bruce isn't the one doing the learning. I came across this post on Bob Battle's Virginia DUI Lawyer blog, describing and embedding a "hilarious video showing Hitler establishing DUI roadblocks," and giving credit for the video to Seattle DUI defense attorneys at the Cowan Kirk Gaston firm. Here's the video: Watching the video, I had a few thoughts. Was it really "hilarious?" Is it crossing a line of some kind for a law firm to analogize the police setting up DUI roadblocks to Nazism? Could the video be effective in generating business (like the "My name is David. I'm here to help you" videos)? And, yes, did these lawyers really go out and spend money to hire actors to film this thing? See, I don't speak a lick of German and have apparently been living under a rock for the past several years. The video begins with opening credits naming one of the DUI attorneys as producer and another...

Full post as published by Legal Blog Watch on February 19, 2010 (boomark / email).