Legal Niches

Global Hindu Boycott of Sony? PlayStation Maker Given 7 Days to Respond to Game Protest

By gamepolitics

For the past several weeks some Hindu leaders have been urging Sony to withdraw Hanuman: Boy Warrior from the market.

The recently-released PlayStation 2 game, available only in the Indian market, is also the first console title to be entirely developed by an Indian firm. Some Hindus, however, are upset by the game's depiction of Lord Hanuman, one of the religion's deities.

To date, the protest - largely waged via e-mail - has been led by Rajan Zed, the Nevada-based president of Universal Society of Hinduism. In a press release issued last evening, Zed upped the ante by raising the possibility of a worldwide Hindu boycott of Sony products. Zed has given Sony until May 21st to respond:

Hindus upset over Sony's 'Hanuman: Boy Warrior' videogame and further frustrated by the callous handling by Sony officials, might give a boycott call of all Sony products world over... despite communication between Sony officials and Hindu leaders, the issue had not been resolved yet. Sony officials said that they would look into it and be back with the Hindu leaders, but they were yet to hear back from Sony...

 

If nothing was heard by Hindu leaders from Sony by May 21, then all the protesting Hindu groups and leaders would re-evaluate the protest and announce the future course, which might include calling for boycott of Sony products world over by Hindus and other likeminded people and supporters...

GP: It is unclear whether Rajan Zed and the other Hindu leaders involved in the protest to date have the clout to bring a meaningful boycott about against Sony. Also unclear is how well Hanuman is selling in India. The game has received some withering reviews.

Full post as published by GamePolitics.com on May 14, 2009 (boomark / email).