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Law Humor

: Lowering the Bar

Sarkozy Wins One Euro in Voodoo-Doll Case; Doll Will Remain on Sale

By Kevin Underhill

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French president Nicolas Sarkozy has triumphed in his legal battle against a company that is marketing a book and voodoo doll using his image, reports said this week.

He has been awarded one euro.

Sarkozy doll In October, Sarkozy's lawyer sent the company a cease-and-desist letter asserting that Monsieur Sarkozy had "exclusive and absolute rights over his own image" and that he would sue if the doll was not taken off the market.  It wasn't, and he did.  (This was apparently his second legal action involving the doll, which might explain what looks like swift action by the French courts.)  Sarkozy's lawyer apparently argued not only that the president owned the right to his image but also that the doll posed a threat because it might provoke violence against him.  I think the real threat here might be to Sarkozy's tough-guy image, if he has to send his lawyer out to say he is afraid that somebody might stick him with a pin because of a doll.

On November 28, an appellate court ruled that K&B Editions had misappropriated Sarkozy's image, but also ruled that the ban Sarkozy sought would be "disproportionate" and would "compromise freedom of expression."  It also affirmed, or at least did not disturb, the lower court's ruling that the case came within what it had called "the right to humor."  The court awarded Sarkozy one euro in nominal damages and also about $2,000 in legal fees.  But it said the doll could continue to be sold.

The order also requires that the package carry a bright-red sticker reading "Judicial Injunction," and a warning that the book and doll constitute an attack on Sarkozy's dignity.  The required notice reads:

It was ruled that the encouragement of the reader to poke the doll that comes with the needles in the kit, an activity whose subtext is physical harm, even if it is symbolic, constitutes an attack on the dignity of the person of Mr. Sarkozy.

Certainly the court could not have been thinking that its ruling, sticker and warning label would only add to the notoriety of the product, which is already well-known due to the publicity Sarkozy himself ensured with his lawsuit.  But that seems to be the effect.  The product has jumped to the top of the best-sellers list on Amazon's French site.  K&B Editions said that its first 20,000 dolls sold out in three weeks, and that another 20,000 will be ready by December, complete with the sticker and label.

Still, Sarkozy's lawyer said that his client was satisfied with the ruling, which will result in his client's image being poked with tens of thousands of needles.  "The important thing," he said, "is that consistent principles and jurisprudence should be applied."

Link: International Herald Tribune

Full post as published by Lowering the Bar on December 02, 2008 (boomark / email).

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