Legal Marketing & PR

Learn the Branding Secrets of the Top 100 Firms

By Larry Bodine, Esq.

Get competitive intelligence on what the best law firms are doing and learn from their examples with the Legal Brand Blueprint. Business development expert Steve Hoeft shows you how branding can be your most powerful marketing strategy to win new clients. The Legal Brand Blueprint is your instruction manual to develop a competition-killer brand that is illuminating, engaging, and memorable. Click here to learn more.

Your #1 strategy for business development is a remarkable brand.

Legal Brand Blueprint™ will equip you to articulate your brand position and all brand components. You will know the “one thing” that you do better than any other law firm. It will be inspiring. It will be what you stand for. It will mean something to inquiring clients. It will tell someone in five seconds why they should talk to you and then reinforce that impression at every step as you build a relationship.

Legal Brand Blueprint™ sets the standard in branding because:

1. 50+ World Class Brand examples help you understand “what is great branding?”
2. 40+ Top 100 Law Firm Brand examples give you competitive intelligence on what the best of the best are doing.
3. 5 Drill down branding exercises to develop your own brand are simple, powerful and proven for some of the world’s best known brands.

To see the table of contents, click here.

Full post as published by Larry Bodine's LawMarketing Blog on September 19, 2008 (boomark / email).