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: New York Supreme Court Criminal Term LibraryWhether Paid Keyword Search Advertising Constitutes Trademark Infringement Opens Rifts Among U.S. Courts
By David Badertscher, PLL
Source: Lexology.
Whether paid keyword search advertising constitutes trademark infringement opens rifts among US courts
Squire, Sanders & Dempsey LLP
"The major search engine companies ? Google, Yahoo! and MSN among them ? generate revenue from their sale of search terms as a way to generate advertising revenue."
Full post as published by New York Supreme Court Criminal Term Library on June 09, 2008 (boomark / email).
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