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Legal Marketing & PR

: Larry Bodine's LawMarketing Blog

Marketing Hot Spots for Litigators

By Larry Bodine, Esq.

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Now is the time for a litigator to capture bet-the-company patent, class action and stock option backdating cases from corporate clients, especially if you are familiar with the federal rules on e-discovery. We'll be discussing these and other points on Thursday -- tomorrow -- during our Business Development Webinar for Litigators. 

A study by the Texas mega-firm Fulbright & Jaworski. Their study offers litigators a roadmap to build their practices.

  • Getting on a company’s approved counsel list is a gold mine, and solves the bane of litigators – one-shot cases – with a steady stream of legal work.
  • Business clients are better than consumer clients, because businesses have recurring legal needs. 
  •  A litigator’s happy hunting grounds for patent lawsuits are companies in the manufacturing, retail/wholesale and technology/communications industries.

This work is actually obtainable – regardless of how large the company or how small your law firm is.  According to research, 61% of corporations in 2006 said they fired their primary law firm within the previous 18 months. This shows there are openings for new law firms to capture the work.  There is also a continuing trend for corporations to hire small, specialized litigation boutiques – and even plaintiff’s lawyers – to handle their high-stakes litigation.

Join us this Thursday -- that's tomorrow -- for our

Business Development Webinar for Litigators
DATE:
Tomorrow, May 29, 2008; 12PM - 1PM Central
LOCATION: on the web, on your computer
TO REGISTER: Contact Program Director Laura Kresich: Tel: (773) 966-9273 or Lkresich@lawmarketing.com. Click here to register instantly with a credit card.

Marketing expert Michael G. Cummings and I have helped litigators at dozens of firms keep their caseload steady -- and growing.  In one case, they helped a litigator at a trial boutique increase her revenue to the firm from $200,000 per year to $2.5 million in one year!  She simply followed their advice, which includes the following.

WHO SHOULD ATTEND

  • Experienced litigators who want to smooth out the peaks and valleys of their practice.
  • Young litigators eager to build a career in litigation.
  • Marketing partners who plan to build up their firm's litigation practice.
  • Managing partners seeking to maintain and grow the revenue from a solid litigation practice. 

Registration fee: $300.  Click here to register instantly with a credit card or contact Program Director Laura Kresich at (773) 966-9273 or Lkresich@lawmarketing.com  You can display the program in a conference room, put the telephone on speaker mode, and invite as many attendees at your firm as you wish.

Full post as published by Larry Bodine's LawMarketing Blog on May 28, 2008 (boomark / email).

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