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Chicago Law Firm Public Relations Conference : Presenting on Tuesday May 20

By Kevin OKeefe

I have the honor of presenting at a Law Firm Public Relations Conference in Chicago next Tuesday, May 20. I would love to see some of you there or perhaps we could meet up on Monday afternoon, Tuesday evening, or early Wednesday. I always enjoy meeting some of my readers who may have in interest in legal blogging or social networking. The conference, presented by the Ark Group, is on 'Optimizing Your Firm?s Business Development Initiatives through the Dissemination of Information into Actionable Intelligence.' This master class facilitated by, Mark Young, Chief Marketing Officer, Foley Hoag LLP and Meghan Gross, Public Relations Manager, Foley Hoag LLP, will help you: Move away from traditional, inward-facing law firm messagingDetermine if, when and how to structure a stand-alone PR positionMaximize agency resourcesBuild internal communications systems ensuring that your external systems humExplore how social media applications can enhance the PR programMake your MPs your ?brand?Align PR with your clients for maximum success Other presenters include: Allan Ripp, Founder, Ripp Media RelationsAmeet Sachdev, The Chicago TribuneJoe Weber, Business WeekMarco Greenberg, Co-Founder, Thunder 11Mark Young, Chief Marketing, Foley Hoag LLPMartha Neil, ABA JournalMeghan Gross, Public Relations Manager, Foley Hoag LLP I'll be addressing social media issues so as to get beyond the press release...continue to full post

Full post as published by Real Lawyers : Have Blogs on May 16, 2008 (boomark / email).