Practice Management

Twitter seems to be taking the legal profession by storm these days, yet many lawyers have either not heard of Twitter or do not understand the basics of what this free new service is all about.

New York Times tech guru, David Pogue, does a great job explaining what he thinks Twitter is and how to get started--I mean, he is an uber-techie and he was scratching his head about it!  Yet, I am not sure he gets basic enough for many of us.

The "Getting Started" resources on Twitter are helpful to get started, but I still wanted more depth and explanation of what to expect. So I found several more educational posts on Twitter basics:

• A step-by-step presentation on SlideShare that is very helpful.
• A video from Remarkablogger that provides a good overview.
• Good blog posts here and here that are aimed more at the advanced beginner.
• Of course, WikiPedia has good overview information, but not much on how to get started Tweeting.

The jury is still out on the benefits of lawyers using Twitter; however, I like what I see so far. Twitter is another tool to quickly communicate with a large audience that should be added to a lawyer's marketing arsenal. I also look forward to presenting a session on Twitter and other Web 2.0 media with Steve Matthews at the ABA TECHSHOW in April.

Oh, and once you've set up your Twitter account, be sure to follow me on Twitter!