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: Current AwarenessEnvelopes must be transparent about marketing, warns ASA - OUT-LAW.com
By sally
“An envelope used in a Virgin Media mailshot broke advertising rules because it failed to make its marketing nature obvious. The envelope should have stated clearly that it contained marketing material, the UK’s advertising regulator has ruled.”
OUT-LAW.com, 18th June 2008
Source: www.out-law.com
Full post as published by Current Awareness on June 18, 2008 (boomark / email).
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