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International Law

: Misleading Advertising Law

Who is Your Independent Franchisee Rep?

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Eric Karp, and David J. Meretta have a nice post about the newNew FTC Franchise Disclosure Rule

One of the most exciting aspects of the new Franchise Disclosure Rule (which took effect on an optional basis as of July 1, 2007 and will become mandatory as of July 1, 2008) is the wholly new requirement that the franchisor include in its Disclosure Document the name, address, telephone number, e-mail address and web address of any trademark-specific franchisee association within the franchise system that is either (a) created, sponsored or endorsed by the franchisor, or (b) incorporated and asks to be included in the disclosure document for the next fiscal year. In the latter case, the request must be renewed in writing each year and made within 60 days following the end of the franchisor?s fiscal year. For our franchisee association clients, we prepare the notice to the franchisor requesting inclusion of the association in the Disclosure Document free of charge.

Contacting the franchise system's Independent Franchisee Association is a critical step in your due diligence.

No, Independent Franchisee Association, then no dice.

Full post as published by Misleading Advertising Law on January 21, 2008 (boomark / email).

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