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Intellectual Property Law

: Likelihood of Confusion

Tail wagging dog?

By Ronald D. Coleman, Esq.

Or maybe not. Evan Brown reports about a lawsuit by a high-end computer manufacturer, Alienware, over one of those “free laptop” promotions that it claims mostly leans on its brand name: According to Alienware, after accepting the offer, users must purchase a specified amount of goods from various other sites. And this obligation is not [...]

Full post as published by Likelihood of Confusion on March 04, 2008 (boomark / email).