Legal Research

"How to Build Your Social Media Team"

This post was written by Lee Rosen: "I'd like all of our employees engaged in social media. I'd like them out there saying good things about us and interacting with current, former, and prospective clients. I'd like them engaging in building our reputation by telling stories about the things we do and the people we help. I'd like them building relationships with referral sources and helping others when the opportunity arises.

All in all, I'd like them to be visible, social, engaged people working in unison to grow our practice.

Of course, I live in fantasyland.

Have you tried to get your lawyers engaged in social media? Mostly it doesn't work. How about getting everyone else on board? Works better, but mostly it doesn't work either.

What to do?..."

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Source: Divorce Discourse, 29 October 2010. Copyright 2010, Lee Rosen, reproduced with permission of the author.

Full post as published by Stark County Law Library Blawg on November 02, 2010 (boomark / email).