Legal Marketing & PR

You Can Learn A Lot About Marketing From Your Dog

By Tom Kane

You might ask how I could make such a statement when most dogs, including my Chocolate Lab Sugar, spend most of their day sleeping. Normal people wouldn't think that you could learn a lot about developing business from spending 90% of your time viewing the inside of your eye lids.

But, ALAS, Joey Asher does just that in his insightful article that appears in yesterday's on Small Firm Business newsletter. He shares some public speaking tips he picked up from his dog Balou.

They include traits that both Sugar and Balou share:

• Displaying a lot of passion,
• Making great eye contact,
• Winning love by giving (tons) of love.

As Joey points out, Balou (and you too can) 'do a lot wrong if you establish a great rapport.' You can overcome a lot of things that might be wrong with your speech, if you have established a great connection. Pretty smart stuff from someone that sleeps all day.

Full post as published by Legal Marketing Blog on April 20, 2010 (boomark / email).