Legal Marketing & PR

Adwords Research: Getting the Cost Per Click via the Adwords Keyword Suggestion Tool Instantly

By peteboyd

I always get annoyed at the advertiser competition graph on all keyword phrases.  I want to be able to tell clients raw data of how much it costs per click for phrases, quickly and easily – especially if I am talking to a potential client on the phone.

You may already know this, but I thought I would share anyways.

When you run the quick research, if you highlight all the rows of data and paste that into another program (say a blog post, MS Word, an email, or even notepad) you get the raw numbers of the costs per click.

I am not sure if its the average, high, or low cost – I am assuming average cost to be in that position.  It at least gets us into the game quicker and on the phone I can tell a client “Hey, consumer law protection costs $3.33 a click”.

Neato!  Now I don’t have to setup an Adwords account or do more research to get the exact figures for a potential client.

Here is the output that I copied from this screenshot.  As you can see it shows positions 1-3 are $17.50 for dallas criminal lawyer.  Great data to quickly share on the phone or with a client.

Full post as published by PaperStreet Web Design: SpeakOut on March 12, 2010 (boomark / email).