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Legal Marketing & PR
: Real Lawyers : Have BlogsAre law blogs primarily for the 'under 40' lawyers?
By Kevin OKeefe
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That was the question asked by the managing partner in a 100 plus lawyer firm during a conference call this morning.
Fact is that the average of the 800 plus lawyers blogging with LexBlog is over 40. I'd guess most of our lawyer clients are more my age, between 45 and 55. I'm 52.
Two reasons.
One, lawyers my age went to law school when the idea of a lawyer marketing or advertising was absurd. Heck, the Supreme Court had just found lawyer advertising legally permissable. Any lawyer marketing their services was the surest lawyer to stay away from - they weren't good enough to get work.
Lawyers just assumed work would come. And it did. Our being a good lawyer spread by word of mouth. The more people became familiar with our skill, the more word spread...continue to full postFull post as published by Real Lawyers : Have Blogs on March 07, 2008 (boomark / email).
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