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Best in Law Blogs : LexBlog Network : March 3, 2010

By Colin O'Keefe

Having spent a small amount of time in school studying sports marketing, I've always found ambush marketing—a tactic where a company tip-toes around copyright infringement—to be interesting. Ambush marketing is utilized frequently when a particular business would rather not pay for the right to use the name of a major sporting event but still wants to be loosely associated with it. Subway's recent Michael Phelps ad would be a good example. Notice it never mentions 'The Olympics'. Today, David Oxenford highlights how Stephen Colbert does a good job explaining the trademark law surrounding the Olympic Games. Just one of 117 posts on the LexBlog Network today. The Changing Numbers of Women on Wall Street, in the Workforce, and in Boardrooms - Frances Green of EpsteinBeckerGreen on the firm's Executive Women's Networking Blog FBI Whistleblowers Speak Out Against S...continue to full post

Full post as published by Real Lawyers : Have Blogs on March 03, 2010 (boomark / email).