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Linklaters has surpassed magic circle rival Clifford Chance (CC) as the UK law firm with the strongest brand, according to a new study.

The 2008 table of the top 500 business brands compiled by Superbrands saw Linklaters rank highest among law firms at 259 on the list, with CC at number 296 and Eversheds the third-placed law firm at 309.

The result is a coup for Eversheds, which is the only national law firm on the list and is placed higher than a number of top City practices.

Slaughter and May was next at 347, while Freshfields Bruckhaus Deringer was at number 383 and Herbert Smith made its debut on the list at 454. The other law firms to feature were top 10 City firms Allen & Overy and Lovells, placed at 485 and 489 respectively.

[LegalWeek.com]

Coca Cola ist noch nicht in Schlagweite.

Full post as published by jurabilis - German bLAWg from Berlin. on February 26, 2008 (boomark / email).