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Intellectual Property Law

: Trademark Blog

Does One 'No Brand' Brand Infringe Another 'No Brand' Brand?

By Marty Schwimmer

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logoless brandless.jpg

PSFK: Interview with Freshjive re its logoless brandless campaign. MUJI has a 'no brand' brand as well - in fact its name MUJI is reportedly an abbreviation for 'no brand, good product' in Japanese.

Full post as published by Trademark Blog on September 16, 2009 (boomark / email).

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