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Legal Marketing & PR

: Real Lawyers : Have Blogs

Number of Twitter followers no sign of expertise or influence

By Kevin OKeefe

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There's a growing number of people on Twitter who are seeking large numbers of followers, apparently as a showing of their importance. Look no further than the people who start following you on Twitter. People with 20, 40, or 60,000 followers. People that you have no idea who they are. Why the chase the for followers? Ego?Insecurity?Need to feel important?Trying to sell services and products by spamming others?Whoring themselves out to other spammers?Trying to increase their measure of influence? I don't know. But just because someone has a lot of followers on Twitter does not mean they are offering anything of value on Twitter or that they have any expertise in anything, let alone social media and social networking. Don't believe for a second that it takes influence, expertise, or the desire to foster meaningful relationships to get followers on Twitter...continue to full post

Full post as published by Real Lawyers : Have Blogs on September 05, 2009 (boomark / email).

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