Legal Marketing & PR

Wordpress ? Big Ideas, Cool Plugins, and SEO

By Peter

I watched a cool video of Matt Cutts from WordCamp 2009 in San Francisco.

http://wordpress.tv/2009/05/30/matt-cutts-google-sf09/

It?s definitely long, but a good watch.  If you are lazy here is what I took from the 40+ minutes of fun.

Big Ideas

• Number of people that link to you and how important those links are.
• Write often. Write passionately.
• Start small, but think big.
• Use analytics to find best posts and write more on those topics.
• Keep Wordpress updated or else.

Cool Plugins

• Cookies for comments
• Akismet
• WP Super Cache

SEO

• Page Rank 50,000 foot view: How many people link to you and what are the quality of those links.  [I don?t think that is exact, but I am too lazy to find the exact second it was said]. J  I think everyone knows this, but it?s a real quick way of saying it to clients.
• No need for spam.  Write in normal copy, but put in keyword phrases a few times on the page.

Other things
These were not covered, but I bounced around a bit looking for ?Matt? vs. “Matt”.  I found the other Matt he was mentioning at #3.  These are plugins that he and Automatic have worked on.  It?s good to mention again as WP is truly flexible environment.

• http://intensedebate.com/ (Better comments on WP)
• http://buddypress.org/ (Social Networking for WP)
• http://bbpress.org/ (Forums for WP)

Full post as published by PaperStreet Web Design: SpeakOut on August 20, 2009 (boomark / email).