Home -> Law Blog Directory -> Law Technology Blogs -> TechnoLawyer Blog

Law Technology

: TechnoLawyer Blog

YouLaw: 9 Legal Marketing Cliches to Avoid

By Gerry Oginski

Watch the Video TechnoScore: 1.5 1 = Lowest Possible Score; 5 = Highest Possible Score I found this video from Morrison & Wagner while looking for a newly uploaded attorney video. I watched it once. Then twice, then three times. A few days later, I came back to it again after reading the lawyer section of my local Yellow Pages. I couldn't believe the similarities. All the Yellow Pages ads say basically the same thing: "Have you been injured?" "Free consultation" "Free parking" "No fee unless successful" "Over 60 years combined experience" Get the idea? Now simply switch one law firm name with another, and guess what? Nobody would know the difference. Sure, one ad is in yellow, the other in white...continue to full post

Full post as published by TechnoLawyer Blog on July 27, 2009 (boomark / email).