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Legal Research

: New York Supreme Court Criminal Term Library

Privacy: Behavioral Marketing Gets Global Attention

By David Badertscher, PLL

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Source: Lexology, June 16, 2009.

Privacy: behavioral marketing gets global attention - ISPs in the cross-hairs
Hogan & Hartson LLP
"Behavioral marketing, generally speaking, means targeting consumers with online ads or marketing information based on what they do online".

Full post as published by New York Supreme Court Criminal Term Library on June 17, 2009 (boomark / email).

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