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Legal Commentary

: Counsel to Counsel

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Providing free content to prospects is a great way to market yourself. The Wellesley Hills Group has done just that by serving up a free e-book called Mastering Rainmaking Conversations.

It's a quick read and of course no single book can turn you into a rainmaker. But for someone looking for a Reader's Digest version of the subject matter, this is a very useful tool. The device of providing this book as a free download also illustrates how putting up content on the web is a great way to position yourself as an expert.

Full post as published by Counsel to Counsel on May 05, 2009 (boomark / email).

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