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: SIVACRACY .NET"The Big Game: What Corporations Are Learning About the Human Brain"
By Siva Vaidhyanathan
One scary post, at The Situationist. Here's a short excerpt:
With CBS charging an estimated $2.6 million for each 30-second advertising spot, it?s no surprise that corporations don?t mess around with guessing what the most effective approach will be for selling their products. They call in the scientists.
Full post as published by SIVACRACY .NET on February 07, 2008 (boomark / email).
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