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Intellectual Property Law
: Trademark BlogThe Score So Far On Utah's War Against Keyword Advertising
By Marty Schwimmer
Prof Goldman tallies Utah's (and 1-800-Contacts) war against keyword advertising (disclosure - I have represented clients who have been adverse to 1-800-Contacts).
Full post as published by Trademark Blog on March 16, 2009 (boomark / email).
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alleging that companies who used internet advertising to sell mobile content have overpaid for keywords.
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Member Source Media pays $200,000 civil penalty for deceptive online advertising.
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