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International Law

: Lightbulb IP blog

Which franchise serves 58 million customers per day?

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In calendar year 2008 the McDonald’s Corporation served 58 million customers per day. In 2008 it had more than 30,000 fast food outlets in more than 100 countries. Currently, there are over 745 McDonald's restaurants located in Australia. Source: McDonald's press release (http://www.mcdonalds.com/corp/news/fnpr/2009/fpr_012609.html), 26 January 2009 and McDonald's corporate websites. Further reading: Franchising (corporate-and-business-dealings/franchising.html) legal services. See also this Insight Guide for franchisors: Insulating Franchises from Failure (articles-amp-publications/corporate-business-dealings/insulating-franchises-from-business-failure/download.html) [PDF]. The Frank F. Love book, Behind the Arches (http://www.amazon.com/McDonalds-Behind-John-F-Love/dp/0553347594/ref=sr_1_2?ie=UTF8 s=books qid=1233028243 sr=1-2) is an excellent history of McDonald's full of valuable lessons for others wishing to establish a franchise in any field.

Full post as published by Lightbulb IP blog on January 26, 2009 (boomark / email).

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