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Legal Marketing & PR

: Law Biz Blog

A carriage builder in an automobile world!

By Edward Poll, J.D., M.B.A., CMC

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“A carriage builder in an automobile world.”

That’s how one staff person described his boss, an attorney not willing to become an effective marketer, but yet believes he’s entitled to receive the same level of business that he has for years. He doesn’t understand that the world is changing, that practice areas once popular are no more and that he has to adapt or be swept out of the practice. 

Full post as published by Law Biz Blog on January 26, 2009 (boomark / email).

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