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: How Appealing

"Appeals court ruling favors creators of the Taco Bell Chihuahua"

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"Appeals court ruling favors creators of the Taco Bell Chihuahua; The fast-food chain is solely liable for $42 million in breach-of-contract awards to two Michigan men who developed the mascot idea, which was the basis of the company's hit ad campaign in the '90s": Carol J. Williams has this article today in The Los Angeles Times.

And The Grand Rapids Press reports today that "Years later, Taco Bell bitten by dog ads."

My earlier coverage of yesterday's Ninth Circuit ruling appears at this link.

Full post as published by How Appealing on January 24, 2009 (boomark / email).

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