Legal Marketing & PR

LMA Abandons its Listserv

By Larry Bodine, Esq.

After trying for years to compete with the original LawMarketing Listserv, the Legal Marketing Association has given up and abandoned its listserv, according an online press release.

The LMA launched its members-only listserv in 2002. It will be "decommissioned" on February 1, 2009.

Meanwhile, the LawMarketing Listserv, which has been in continuous operation since 1996, evolved into an interactive e-mail discussion list for high-level marketers who want strategic conversations, tips on job openings, hot news, invitations to write articles for major publications and the opportunity to write reviews of new books.

Everyone -- lawyers, marketers, consultants, journalists -- is welcome to join the LawMarketing Listserv.  It even features a cool TV screen so that visitors can see what we're discussing right now. Membership dues are $125 per year -- only $10.42 per month -- which law firms reimburse or members deduct as a business expense.

Top Reasons To Join The LawMarketing Listserv

You’ll be part of a community, which is the favorite benefit that members mention.

You’ll get the first chance to see job openings – with salaries listed -- before they are posted publicly. No one else lists the salaries.

The Listserv operates 24 hours every day.

We are independent. You don't need to be a member of any marketing association or any other organization.

You’ll read first-hand reports about marketing conferences around the country. You'll always know what's going on in the profession.

You’ll get invitations from editors of national magazines and newspapers to write articles.

You’ll get a chance to write a review of new books on marketing, get the review published on the LawMarketing Portal, and keep the book!

You’ll get invitations to attend marketing programs free with a press pass and have your report published on the LawMarketing Portal.

We have a sense of humor, and let members tell "Friday Funnies" jokes once a week.

Full post as published by Larry Bodine's LawMarketing Blog on January 02, 2009 (boomark / email).