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Intellectual Property Law

: IP Spotlight

Protecting your business reputation: Notes from the 2008 IAFS annual conference

By Jim Singer

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The Intangible Asset Finance Society held its annual meeting this week, and the discussions focused on protecting corporate reputation through prudent supply chain management practices.  The term “supply chains” evokes images of industrial manufacturing, but today, supply chains and related complex business networks are an integral part of almost every retailer (including food), licensor and franchisor.  [...]

Full post as published by IP Spotlight on September 12, 2008 (boomark / email).

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