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: Real Lawyers : Have Blogs

Should I be exchanging links with other law blogs?

By Kevin OKeefe

Way too much time is consumed by lawyers and legal marketing professionals talking about linking back and forth from blogs and websites in forced artificial ways. This is not a 'I link to you, you link to me or I linked to him in a list of links so look at me as a nice guy' kind of thing. Links are best garnered as part of being in a conversation among thought leaders in your field. Todd Smith is a Texas Appellate lawyer and holds himself out as being a pretty good one via his blog. If another Texas appellate lawyer comes along with a blog why not engage that lawyer in a conversation. That's done by referencing what the lawyer says on their blog and providing your take. Obviously you'll be linking to that lawyers blog post when referencing what they have to say...continue to full post

Full post as published by Real Lawyers : Have Blogs on January 26, 2008 (boomark / email).