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Legal Research

: Ballad in Plain E

Good article on law firm SEO

By emma wood

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Legal web guru (and, okay, my boss) Steve Matthews just published a really good article on law firm SEO over at Slaw.

Even if you’re not particularly interested in SEO, this is a great introduction to the concepts of natural/organic vs. paid search. It’s useful for anyone who wants to know what kind of effort is required to improve a website’s visibility and ranking within search engines. The section on building assets vs. renting space is especially thoughtful, I think.

Full post as published by Ballad in Plain E on September 03, 2008 (boomark / email).

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