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Legal Marketing & PR
: Real Lawyers : Have BlogsShould I add podcasts to my law blog?
By Kevin OKeefe
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I'm getting a lot of questions from reporters, prospective clients, and new clients about podcasts. A few things come to my mind when you?re thinking about adding podcasts to your law blog.
I used to think a podcast was a way to sex up your blog: if you?ve got more frills, you?re going to draw more attention. But different people want to receive information in different ways. Some folks want text, others audio.
Some people want to be able to just have their iPod plugged into their computer, and whenever a podcast comes out, it?s automatically fed through iTunes or comparable audio player and onto their iPod. When they?re riding in the subway, they can just go and look and see what?s there. So you?re making your content available to more people...continue to full postFull post as published by Real Lawyers : Have Blogs on January 25, 2008 (boomark / email).
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