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Legal Marketing & PR

: Law Biz Blog

Secret to increasing legal fees

By Edward Poll, J.D., M.B.A., CMC

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Seth Godin has the right answer:  The closer you are to the pain, the higher will be the cost.  Or, as a former Senator from Illinois inferred years ago, clients do not seek a lawyer until and unless they need something fixed -- they are in pain!

Full post as published by Law Biz Blog on May 21, 2008 (boomark / email).

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