International Law

Chlamydia spreads virally on Facebook

TechCrunch's Duncan Riley highlights an unusual Facebook application:

A new app from the American Social Health Association aims to spread Chlamydia on Facebook to raise awareness of the disease.

The Morph Monkey Facebook app looks fairly benign at the start. Users can select pictures of their friends to see what their combined child will look like. As the user goes to morph the images, a pop up box informs them that they?ve given their friend Chlamydia (video demo above).

It?s a clever way of spreading the message on Facebook, but I?m not sure how many people will be impressed by being tricked into running an app that is just a marketing tool with a health message. You can try it out here.

Read it here.

Full post as published by Freedom to Differ on May 04, 2008 (boomark / email).