Legal Marketing & PR

Ohio Lawyers Go to Financial Boot Camp

By Edward Poll, J.D., M.B.A., CMC

CLEVELAND. April 28, 2008— National law practice management expert, Ed Poll J.D. M.B.A. CMC, starts a three-city tour through Ohio to deliver presentations on law firm profitability strategies sponsored by the Ohio Bar Association. Poll, the founder of LawBiz® Management Co., will present his program “Sound Strategies & Best Practices for Law Firms: Boot Camp for the Small Firm” to lawyers and firms from Cleveland, Columbus, and Cincinnati. The program is accredited for the state’s Continuing Legal Education program. 

“We are very pleased to have Ed present to our members throughout the state,” says Fran Wellington, Director of the CLE Institute for the Ohio State Bar Association. “The presentation has been approved for CLE credit and will be very beneficial for attorneys in managerial roles and professional legal administrators.”

Poll will emphasize the importance of running a financially sound firm. His underlying themes for the groups will include creating a streamlined process to bill clients from billable hours with regular invoices, incorporating business management and marketing strategies in firm administration, and building a comprehensive recovery plan. He will also explain the value of cash flow management, calculating fiscal earnings, how and when to increase fees, as well as providing tips on forecasting for the future.

Poll’s presentation addresses the operations and practice development issues that lawyers are not formally trained to perform. As a former practicing attorney and CEO in the manufacturing industry, Poll understands that the business strategies that make companies profitable are fundamentally the same for law firms. He believes that for some lawyers there is a disconnect between focusing on the output of a firm, in terms of handling case loads and briefs, and crafting a business plan that includes a formal billing process and marketing strategy.

“It’s a great opportunity to be invited to present this program to a wide selection of lawyers throughout the state,” says Poll, who just released his newest book Law Firm Fees & Compensation: Value & Growth Dynamics (LawBiz^® Management, Co., 2008). “I develop my presentations with lawyers in mind, so that they can bridge the gap between law and business and implement policies that will have a lasting effect.”

For more information on Ed and LawBiz® Man­agement Co., please visit www.LawBiz.com or for his blog www.LawBizBlog.com. To contact Ed, call or email T.K. Hall at 617-717-8294 or TK@IctusInitiative.com.

About Ed Poll

Ed Poll, J.D., M.B.A., CMC, is a nationally-recognized expert in law practice management. He helps attor­neys and law firms increase their profitability, consulting with them on issues of internal operations, business development, and financial matters. Ed brings his clients a solid background in both law and business. He has 25 years experience as a practicing attorney and has also served as CEO and COO for several manufac­turing businesses. In 1990 he founded LawBiz® Management Company and is now focused on coaching, speaking, and training law firms.

Ed is the author of numerous publications that have become the definitive works in the field and has just released his newest book Law Firm Fees & Compensation: Value & Growth Dynamics (LawBiz^® Management, Co., 2008). He is also a columnist for the Association of Legal Administrators and contributes the “LawBiz® Coach’s Corner” to Lawyers Weekly.

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Full post as published by Law Biz Blog on April 28, 2008 (boomark / email).