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Intellectual Property Law

: Intellectual Property Watch

Yale Conference Revealed Secrets Of Online Advertising

By Intellectual Property Watch

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A conference of the Yale Law School Information Society Project held 25-26 March exposed the underlying thinking of major advertising players like Google, the Wall Street Journal and others. You may be surprised what they revealed about the use of your personal data, but then again, you may be more empowered than you thought to control your relationship to pervasive big advertising, which, it appears, is here to stay.

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Full post as published by Intellectual Property Watch on March 28, 2011 (boomark / email).

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