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Marketing Is An Investment

By Chuck Newton

This statement is proof positive,is it not, that most lawyers and law firms are bad, bad, bad at investing. Most open their doors, take out a yellow book ad or something, and bemoan the bad times. They are not out pounding, pounding, pounding the pavement, making contact, getting in front of people, and generally making themselves known.First, most lawyers and law firm are looking during these hard times to cut back on their marketing expenses. Second, most assume that marketing takes a lot of money. Both concepts means they just do not get it. You should take advantage of this...

Full post as published by Chuck Newton on February 27, 2009 (boomark / email).